Customer care does not mean being nice when replying to reviews.
It means gaining perspective on how to solve problems your customers confront with.
Review key metrics instantly impact potential customers’ perceptions in online stores. But without understanding what made your products score those numbers, they leave an entire business in a black hole.
Online customer feedback is hard to take to the boardroom just by scrolling through reviews and tagging them unless you do that with consistency, resources and old times resilience.
"What are customers amazed by when they leave 5 stars reviews?"
"How do they use my product?"
"What worries them from the moment they open the box?"
"What do they dislike when ranks go lower?"
"What competing brands are mostly liked for?"