Beauty Statistics and Online Review Benchmark

Discover the latest benchmark and statistics for the beauty industry, based on customer online reviews from all over the US.

Makeup

Makeup

If you’re searching for your next favorite lipstick, concealer or foundation, look no further than FeedCheck’s benchmark and statistics on the top-rated makeup products and brands in the US.


Average Ratings: 4.35

Average Price: 21.57$

Total Reviews: 3,345,792

Top 3 Brands: e.l.f, Maybelline, Revlon

Top Mentioned Features: brush, color, skin, price, eye

Skin

Skin Care

Skin care ingredients are always changing, so it’s important to know which ones stand the test of time. Keep updated with the top-performing skin care brands with FeedCheck’s benchmark and make sure your skin stays glowing and healthy all year long.


Average Ratings: 4.45

Average Price: 21.16$

Total Reviews: 2,828,785

Top 3 Brands: CeraVe, Olay, Neutrogena

Top Mentioned Features: face, moisturizer, serum, smell, night

Perfume

Perfume

Who doesn’t love being told they smell amazing? With our customer statistics, we have put together a list of the top-rated perfumes that will definitely get you complimented. Explore our list and find out which fragrance suits you best.


Average Ratings: 3.99

Average Price: 25.67$

Total Reviews: 519,041

Top 3 Brands: Victoria's Secret, AVON, Dior

Top Mentioned Features: scent, smell, bottle, oil, vanilla

Nail

Nail polish

Whether simple or with more complex designs, having your manicure done is a sure way to make you feel more confident and put together. Knowing the benchmark nail polish brands can help you choose the right products based on color, quality, opacity, and wear.


Average Ratings: 4.24

Average Price: 15.99$

Total Reviews: 1,132,250

Top 3 Brands: Modelones, Revlon, Savliand

Top Mentioned Features: color, brand, gel, price, quality

Eyebrows

Eyebrows

Eyebrow trends keep changing every year, so one way to make sure you are always following the latest style is to know the benchmark eyebrow products. Check out our best-rated list of the make-up items users swear by to keep their brows looking good at all times.


Average Ratings: 4.17

Average Price: 15.62$

Total Reviews: 1,655,655

Top 3 Brands: iMethod, Revlon, Maybelline

Top Mentioned Features: color, pencil, brush, kit, instruction

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  • Collect, monitor and manage your online customer reviews.
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  • Discover where your position is compared to your competitors.

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