Last articles
-
How to Track Your NPS with New Technology
Did you know that there’s a new, fully automated way to determine your Net Promoter Score (NPS) and gauge customer loyalty for your online products and brands? You can even benchmark that against your competitors in an instant. For a long time now, companies in need of measuring their customer loyalty using the Bain’s NPS…
-
eCommerce Review Vs. UGC: 9 things key difference
As eCommerce product reviews are the newest type of user generated content (UGC) that is gaining more and more traction among consumer brands and companies, the confusion around how one could bring them in one place has already been instilled. Accustomed to traditional social channel and media monitoring (S&MM) — like Facebook and Instagram comments,…
-
Why eCommerce Product Reviews Still Need Human Insight
Tons of product reviews are written and shared by consumers in online stores every single hour and day. Discovering what they say and how they feel about your products in a reasonably short-enough time seems hard to grasp. The good news is that a series of AI-based tools are claiming that this is finally possible:…
-
Why Aggregate Your Product Reviews (5 worthy reasons)
When social media evangelists advocate brands’ responsiveness on social media platforms as the #1-factor prompting consumers to purchase goods, they tend to forget something crucial: all roads, regardless of where they are starting from, take to the online shelf where consumers inevitably meet hundreds and thousands of their peers’ product reviews and to the point…
-
The Easiest Way to Bring Your Product Reviews to Slack
While Slack was announcing its new logo yesterday, we were preparing this brief article to show you how easily brands can receive their new product reviews from eCommerce websites right into their preferred Slack channel. This is not a new feature of our product review monitoring platform, FeedCheck.co, but it happens that many of our…
-
Product Reviews: Authentic Inspiration for Marketing
How would you feel when all your efforts put into a marketing campaign or other piece of content get your real consumers’ review: “ Works as advertised. I like it.” Then it’s broadcasted in the marketplace – as one of our customers, a global consumer electronics brand, has recently experienced – and consumers find it…
-
How to Export Your Amazon Reviews
Important Update: Due to recent regulations imposed by Amazon, there is now a limitation on the number of reviews you can view or download. At this moment in time, only the last 100 reviews are accessible for any given product, making it more difficult to track the full history of customer feedback. To prevent losing…
-
Why product reviews will impact your brand’s sales in 2019
A product review shared in the world wide web’s air by a consumer beats any marketing campaign, any paid influencer’s work, any artsy ad by a top globally renowned agency. No matter how simple or elaborated a product review is, when put next to the product review average ranking, it influences the consumers’ decisions in…
-
2018 Product Review Monitoring Quick Refresh
2018 was an interesting year for observing how consumer goods companies have started re-directing their attention towards their online product reviews as a new place where not only their businesses but their customers too, could benefit from. On one hand, this year we’ve seen companies eager to discover what their consumers tell the market to…