Last articles

How to do a competitor product analysis by review monitoring

What is competitor product analysis A competitor product analysis is a process that consists in the research and analysis of the products put out on the market by companies in the same industry as you, with a totally or partially overlapping target audience. This analysis shows you the success (or failure) rate of their offerings,…
How to get more customer reviews and boost your reputation

In the digital age, online reviews quickly became a go-to source for all the potential customers who consider buying from a business. Of course, everyone wants to have positive customer reviews: they enhance your brand reputation, attract new customers, and can even drive sales. But getting customers to leave feedback for your business can be…
How to manage your brand reputation in 2024: the PESO model

Cindy’s just opened a bakery in her hometown. When she was young, she used to bake all sorts of cakes and pies with her mother. Even after all these years, those memories never faded. After getting a degree, she worked various jobs, but none of them actually made her feel alive. “What’s my purpose in…
How online reviews influence sales: review management tips

Why online reviews are important Imagine this: you are in a city you have never been before and you are starving. There are 3 restaurants in front of you. How do you choose one of them? If your answer is that you would check out their online reviews, welcome to the team. If your answer…
Experts in Spotlight: Josh Trebilcock – Head of Marketing

With great people who are eager to offer their experience and wisdom, we are continuing our series Experts in Spotlight. We believe that these interviews will inspire all of our readers because they are very encouraging. Today’s guest is Josh Trebilcock, the Head of Marketing at Will It Make The Boat Go Faster? Let’s see…
How Stanley cup became a 1-star rated product after going viral

Stanley cups took over the world and became not only the go-to water bottle, but the symbol of a healthy and balanced lifestyle. By using the right hashtags and hopping on various TikTok trends, Stanley ensured its place as a household name in the tumbler industry. However, soon after becoming the number one water bottle,…
What is the average review rating of a restaurant?

I’ve been working in the online reputation field for 8 years, and this is one of the most interesting questions. The reason behind this lies in the importance of measuring results and the constant drive for improvement. But before diving into an answer, let’s delve a bit into the rationale behind the question. Why would…
How to use AI in online reputation analysis

In recent years, artificial intelligence (AI) has been a hot topic, especially after the launch of ChatGPT. At FeedCheck, we intentionally waited before diving into AI discussions because we preferred to test and provide you with access to technology, prioritizing solving real-world problems with technology, instead of simply talking extensively about it. Instead of focusing…
How to Discover Consumer Insights Using Your Online Reputation

Although we have been working with global brands for many years, helping them better understand what their customers are saying through review monitoring and online reputation analysis, we recall struggling to define what an insight, specifically a customer insight, truly is. One of the first things we often hear from clients coming to FeedCheck is:…