Last articles

4 Challenges Behind an e-Commerce Review Aggregation Tool

One would say that bringing all product reviews together, in one place, is just as simple as doing that work manually, the only difference consisting of dramatically reduced time on the operation due to automation. That means that a robotic process replaces the exact tasks that a human being would otherwise perform in an Excel…
Are You Checking Your Amazon Product Reviews the Right Way?

A very simple task apparently, verifying the Amazon reviews of your product assortments (aka child-ASINs on Amazon) can become so troublesome and you wouldn’t even know it. And not knowing it is not always a good thing, especially when you don’t realize that you’re dealing with what we call “Shared Reviews” instead of your particular…
4 Review & Rating Metrics You Should Monitor

Once you have decided to monitor your product reviews, find out what are the essential four metrics that you should keep your eyes on.
Convert Your Negative Reviews into Zendesk Tickets

Everyone using zendesk has a fervent need for making the help desk tool their central point of complaints and resolutions no matter where their customers have initially made their voice heard.
Why Monitor Your Reviews? (or Why Listen to Your Customers)

Find out why your product reviews could offer valuable input for your business and decide when you should start monitoring them:
3 Product Review Monitoring Challenges (and Solutions)

Product review monitoring is, by definition, the continuous observation, checking and recording of customers’ feedback (aka reviews) after they have purchased and used products from one brand or another.
Short vs. Long Reviews: Which is More Effective?

Starting from the fact that very short reviews weigh less than lengthier ones (5-7 lines) in a product rank on Amazon, we were curious to dig into more than 400k reviews and see what we could find. We have captured some key numbers below.
3 Amazon Sellers Who Need a Pro Tool for Reviews Monitoring

Find out if you’re among them! Of course, every seller on Amazon should pay attention to their customer Reviews & Ratings. They’re No. 2 in importance after the sales rank and before any other factor that is contributing to your product rank in Amazon searches. Reviews & Ratings are other people’s confirmation or invalidation of…
4 steps for your negative product reviews (infographic)

Nobody likes negative reviews. But they are so necessary for helping people decide which product seems to get closer to what they are looking for. Brands and manufacturers could use them too to learn and improve their next generation of products. With the right technology tools they can easily adopt the following 4 steps and support…