In the previous post you can find information about the positive impact of reviews number. The conclusion was that bad reviews are better than no reviews. In this post we will lay down a few tips to raise the number of reviews.
1. Make your product available for feedback
Make your product available on the websites where customers give feedback. Often people give reviews in “reviews areas” like online shops with sections for consumers, review websites, forums and other online places.
2. Build easy ways to give reviews
A special place for reviews can be right on your website. There you have a huge advantage represented by flexibility to build your own process for this. A reviews page can also improve your SEO.
3. Ask your customers for feedback
Sometimes, to get a feedback is as easy as asking for it. If you have your customers emails you can make a campaign in order to ask them to give feedback in your preferred places.
4. Reward but don’t buy reviews
If you decided to make a campaign to grow the reviews number you would offer something as a reward for your customers. For example, a company which sells smartwatches can offer special braces as a reward.
5. Thank you for reviews
The customers have a very nice feeling when company interacts with them. This encourages other customers to give feedback.
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